In the shadow of Amazon’s growing dominance, it’s never been harder for UK retailers to gain and maintain market share, create a loyal customer base, and come out the other side winning. To make matters worse, they’re having to contend with subdued consumer demand, Brexit uncertainty, and a weakened pound. Toys R Us and Maplin are just a couple of the latest victims of this unforgiving market.

Join our breakfast briefing with Andrew McMillan, who played a defining role for three decades at John Lewis, for a lively talk on what’s needed to survive and thrive in today’s challenging online retail space.

  • What: Breakfast briefing on 'Competing in the age of Amazon'
  • Speaker: John Lewis’ Andrew McMillan (see below)
  • Panel discussion: A practical look at approaches & tactics for enhancing the online experience & remaining competitive in a crowded marketplace 
  • When: 24 April, 8:00am–11:00am
  • Where: St Martins Lane Hotel, 45 St Martin's Lane, London, WC2N 4HX (map)

Spaces at this event are strictly limited. Use the form on the right to apply for a complimentary place.

Event partners:

Nosto, LoyaltyLion, Akoova

Apply for a place at this event

 

Speaker

 

Andrew McMillan, John Lewis
   

Andrew McMillan, John Lewis

Andrew’s role in defining the John Lewis brand and customer experience has been key to its success today, even as it weathers one of the toughest times in UK retail history. In addition to his 28 years in retail, Andrew has been a prominent figure in other sectors including finance, hospitality, automotive, utilities, and travel. He has also worked extensively in the public sector for local authorities, helping many NHS Trusts to develop a differentiated patient experience.

About the keynote

 

After three decades spent in defining roles at John Lewis, Andrew McMillan has been instrumental in establishing the retailer’s famed customer service which is synonymous with the John Lewis brand. Despite a tough last financial year, John Lewis secured a 10% rise in online sales and its laser focus on customer experience has been key to its ability to weather a tough retail climate. 

In his presentation Andrew will be interrogating how retailers can survive and thrive in uncertain times by focusing on applied customer strategy, differentiated brand experiences, and leveraging combined channels.