Web accessibility design and consulting

22% of UK consumers have a disability that impacts how they use digital services. The true figure of people with digital access needs is likely even higher.

Brands that fail to meet these needs are missing out on a £249 billion opportunity.

Check out our digital accessibility report to discover the financial, legal, moral, and usability drivers for accessible design, and start embedding inclusive design across your organisation.

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Web accessibility audits are the ideal place to start your accessibility journey. They provide a detailed understanding of how and where to enhance your current digital products and services to improve online accessibility and achieve WCAG 2.1 level AA compliance (or higher).

Online tools are a useful starting point, but accessibility auditing involves a lot of decision-making, and is a highly considered, manual process. That’s why we always recommend collaborating with an experienced accessibility specialist.

Here at Inviqa, our audits begin with a review of your site. We then provide a detailed report of the accessibility challenges we uncover, together with detailed, prioritised recommendations on how to address those issues.

Design for every user

We’re firm believers in taking a user-centred approach to digital product design. And with 1 in 5 of your users having access needs, we ensure that their needs are addressed from the outset in all web accessibility design work.

Whether we’re designing something brand new, or working within your existing design system, we’ll always:

1. Work with you to come up with colour combinations and other elements that are aligned with your brand whilst complying with accessibility guidelines.
2. Bring together designers and developers to ensure that whatever we’re designing can be implemented in a way that’s accessible for different assistive technologies and input devices.
3. Help you understand access needs and advocate accessible design throughout your organisation, so that you understand how to keep your site accessible over time.

Once you’ve implemented the recommendations identified in your accessibility audit, accessibility testing is a hugely valuable next step. 

It’s ideal for gaining buy-in for accessibility and improving knowledge transfer amongst stakeholders, because there’s nothing more eye-opening than watching real users with accessibility needs try to use your digital product (a compliant site is not necessarily an accessible one).

The accessibility testing process ensures optimum accessibility by getting customers with accessibility needs to complete several common tasks on your website while one of our experienced moderators captures the challenges those customers encounter. We then capture our findings into a prioritised backlog of remedial work.

We can also help you recruit users with accessibility needs as part of your regular usability testing to uncover accessibility issues and wider usability issues at the same time.

Get on-demand access to all the talks and panel sessions from CXcon – our free virtual dedicated to digital accessibility:

• hear from leading brands embarking on their accessibility journeys
• explore how to build a business case for accessibility
• discover accessibility methods and best practice 
• start embedding inclusive design 

Head to our YouTube playlist to catch all the action.

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