Digital enablement is one of the only tools left to drive top-line growth. But being a digital master requires you to stop thinking of digital in terms of one-off projects. Here we explore how to go about building a programme of continuous improvement.
User-generated content (UGC) is the holy grail of marketing. It provides authentic brand advocacy from people who are inspired, rather than paid, to endorse your brand. Get inspired by these four brands who are leading the way with UGC...
The decision to invest in a new ecommerce platform is one that shouldn’t be taken lightly. But many retail businesses set themselves up to fail by choosing their next ecommerce platform for the wrong reasons. Here we explore the fundamental questions you need to ask before you make any decisions.
One of Magento’s major advantages to international retailers is its multi-store functionality. This allows retailers to run several stores or channels from a single Magento installation or a single admin interface. Here we explore how to use Magento Commerce as a platform for international growth.
One of Magento’s biggest selling points is that the ecommerce platform provides an all-in-one solution, plus flexibility. This comes at a cost however; the underlying system is complex and requires work to make it run efficiently. Read on to learn about the measures you can take to improve the performance of your Magento 2 site.
Being able to support high spikes in traffic is critical to the health of your online applications. But what do you do when traffic is 50 TIMES higher than what you expected? This challenge was very real for developer Niantic whose Pokémon GO application became an overnight sensation. Here we explore why a major UK publication is following Niantic’s example.
Technology partner and consultant Inviqa today announced a partnership with Vestdeck to launch a new SME investor relations platform to connect unlisted businesses with existing and potential investors.