Digital product design

Rapidly validate your ideas and design game-changing digital products and services in line with real user needs and pain points.

Our experience design team experts help you reduce risk by ensuring designs are tested with real users throughout the design process.  

Validate hypotheses and solve user challenges, fast

Our user-centred digital product design capabilities enable you to:  

  • Design digital products and services that support both user needs and your strategic goals.
  • Understand how and where your existing platforms can be improved to better address user needs.
  • Deliver intuitive user experiences that deliver measurable impact.
  • Reduce risk by ensuring designs are tested with real users throughout the design process.

The methods we use

We build user research into our digital product design process to ensure the optimal user experience:

  • User-centred design
  • Design workshops
  • Design sprints
  • Digital prototyping
  • User-validated hypotheses and concept development
  • User interface design
  • Visual design
  • Conversion optimisation
  • Content modelling and personalisation

How we collaborate with you

  • We engage with you and your teams throughout so we understand your needs and goals and take you on the design journey with us.
  • We use rapid digital prototyping to quickly test ideas and hypotheses with real customers to see what resonates.
  • We enable you to develop products and services using evidence, not assumptions.
  • We combine CX design and technology to create prototypes that generate excitement and internal buy-in.
  • Our design leads are all SCRUM certified and comfortable delivering in an Agile environment to production ready standards.
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An award-winning AR app

We led the product development and user-centred design of the 'Dulux Visualizer', a ground-breaking augmented reality app for tablet and mobile. The app secured a 65% rise in tester paint sales, and a 92% increase in stock list searches.

Learn more

Designing digital products for brands like...

See our case studies

Our integrated approach

Here at Inviqa we offer a blended service offering based on the individual needs of our clients. So while we've grouped our capabilities into four central streams, our work is always led by your goals, and delivered by integrated teams of strategists, designers, technologists, and more.  

Digital strategy

Define the outcomes you want for you and your customers, and a plan to get you there.

Experience design

Understand what your users want and design for their changing needs.

Technology engineering

Modernise the technology behind your customer experiences.

Growth and optimisation

Continually evolve your customer experiences for sustainable growth.

Grow your internal capability

We help organisations develop the digital capabilities they need to achieve their goals faster, with minimal external support. Our consultants, trainers, and coaches are here to help you develop the research, experience design, and technology engineering capabilities you need to deliver game-changing digital experiences at speed.

Build digital capability

Insights and expertise